Can I schedule a preorder to start or end automatically? (Essent Preorder Back in Stock app)
Yes, on the Lite plan or higher.
- Open the campaign → Content tab → Status, scheduling → choose Scheduled.
- Tick Set start date and pick the date and time. Leave it unticked to start now.
- Tick Set end date to stop it automatically.
- Save. Times follow your store's timezone.
When a campaign ends, the button goes back to Add to cart or Sold out depending on stock. An ended campaign doesn't restart by itself. Click Publish to run it again.
End a preorder by hand
Click Unpublish on the campaign rather than deleting it. When asked, choose to turn off "Continue selling when out of stock" so sold-out products don't keep selling. Existing orders aren't affected.
Full guide: Campaign status: Live, Scheduled and Draft.