Can I run a theme test and a template test at the same time? (Essential CRO Split AB Testing app)

We don't recommend it. A visitor can only be in one test at a time: when a page matches more than one live test, the app places the visitor in the first test that matches. A theme test matches every page of your store, so it can take the visitors your template test needs, and the template test then collects little or no data.

  • Two template tests on different page types, such as a product page test and a home page test, can run at the same time.
  • A theme test should run on its own. End it before you start other tests, or wait until the other tests have finished.
  • Avoid two tests on the same template at the same time, for the same reason.
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