How does points expiry work? (Essential Loyalty app)

Points expiry removes points that a customer has not used within a period you choose. It is off by default.

Turn it on

  1. Go to Essential Loyalty → Program → Points.
  2. In the Points expiry setting, choose 6, 12, 18, or 24 months, or Never to turn it off.

Good to know

  • Expiry is available on the Essential plan and higher. If you downgrade, expiry is turned off.
  • Points expire oldest first.
  • When you first turn expiry on, existing balances are not expired straight away. They start counting from the day you turn it on.
  • Expiry runs once a day.
  • There is no automatic email that warns customers their points are about to expire. The "Reward expiry warning" emails are for reward codes, not for points balances.
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