How the Volume Bundle Discount Works (Essential Subscriptions app)

When a campaign has volume bundles with a discount, the app creates the discount in Shopify for you. This article explains where it lives, how it adds up with the plan discount, and what happens in the cart.

To set up bundles, see How to Set Up Volume Bundles.


The discount in Shopify

When you save a published campaign that has at least one bundle with a discount, the app creates an automatic discount in Shopify admin > Discounts. It is called Volume bundles: [your campaign name].

  • You don't need to create or edit it. The app updates it every time you save the campaign.
  • If you unpublish or delete the campaign, or no bundle has a discount any more, the app removes it.
  • Click it in the Discounts list to open the campaign in the app.
  • It works on subscriptions and on one-time purchases, for the plans each bundle applies to.
  • It is set to keep applying on every renewal, not only the first order.
  • It combines with your other product, order and shipping discounts.

How it adds up with the plan discount

The bundle discount comes off the price after the plan discount. The widget shows the final price with both.

Plan discount Bundle discount Result per item
10% off 15% off 23.5% off the product price. 15% comes off the already discounted price.
10% off 2.00 off per item 10% off, then 2.00 off each item.
No discount 15% off 15% off.

Amount off per item comes off each item in the bundle, so a 3 pack with 2.00 off per item saves 6.00. It is converted to the customer's currency.


What happens in the cart

  1. The customer picks a bundle and a plan in the widget. The widget sets the quantity to the bundle's pack size.
  2. They click Add to cart. The product is added as one line with that quantity.
  3. The bundle discount is applied to that line. The bundle name, for example "3 pack", shows as the discount name in the cart, at checkout and on the order.

Good to know:

  • The discount only applies to items added through the widget with a bundle chosen. Adding the same product another way gets no bundle discount.
  • If the customer changes the quantity in the cart, the discount follows the largest bundle the new quantity reaches. Raise a 3 pack to 6 and a 6 pack bundle applies, if you have one. Drop it below the smallest bundle and the bundle discount goes.
  • Only bundles that cover the chosen plan, or the one-time purchase, count.
  • A bundle with No discount sets the quantity but gives no discount.

Where you and your customers see it

  • In the app: open Subscriptions and click a subscription. The product row shows the bundle name and its discount, for example "3 pack" and "-15%".
  • In the customer portal: the bundle name shows under the product in the subscription's order summary.

The name is saved when the customer subscribes. Renaming the bundle later does not change it on existing subscriptions.


FAQ

Do I need to create a discount in Shopify?

No. The app creates and updates it when you save a published campaign.

Can I use bundles with a one-time purchase?

Yes. Choose Apply to all purchase options, or choose Apply to selected purchase options and tick the one-time purchase.

Does it work with 1st order gifts?

Yes. Gifts have their own discount, Free subscription gifts: [your campaign name]. See How to Give a Free Gift with the First Subscription Order.

The discount does not show in the cart. What should I check?

  • The campaign is published and saved after you added the bundles.
  • The bundle has a discount, not No discount.
  • The bundle applies to the plan the customer picked.
  • The product was added through the widget with a bundle chosen.
  • The cart quantity is at least the bundle's quantity.

Still stuck? Contact support from the app and send us the product page URL.

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