Can I test two different products against each other? (Essential CRO Split AB Testing app)
No. A test shows two versions of the same product or page. The app can't send half of your visitors to one product and half to a duplicated product with a different URL.
Instead, keep one product and create two templates for it:
- Keep version A as the product's current template.
- Create version B with Duplicate original template and change the layout, sections and text there.
To limit the test to that product, give it its own template first. See How do I run an A/B test on only one product or a few products? for the steps.