How do I control what the AI writes? (Essential AI SEO: AI Blog Post app)

The fields on the New blog post form shape the post:

• Post topic: what the post is about. Click a suggestion if you need ideas.
• Tone: Informal, Professional, Persuasive, Informative, Humorous or Friendly.
• Post length: Short (about 350 words), Medium (about 1,200 words) or Long.
• Keywords: the words the post should mention. Add them one at a time.
• Post outline: write the headings you want, or click Generate outline and edit it.
• Image description: what the featured image should show, if Generate featured image is ticked.

The more specific your topic, keywords and outline, the closer the post will be to what you want. You can still edit everything after the post is generated. See How to Generate an AI Blog Post.